Page Not Found Can Be Found This Way

Posted on: June 10th, 2008   By: Qurratulain Akhtar
Under: SEO, Web 2.0

“The page you’re looking for doesn’t exist”, “Page not found” are very familiar terms that most of internet users happen to find everywhere round. In technical terms it’s 404 error. Generally that’s all about this type of error, but getting into a little more details, this 404 page on a site has close connections with traffic retention and bounce rate.
404 page does not only bounce your traffic, but you may also lose a potential . [More]

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Effective Blogging & Career Development

Posted on: May 6th, 2008   By: Qurratulain Akhtar
Under: Blogging, Zigron Inc

Recently We’d introduced ZEDCO (Zigron Education Company) in Zigron Inc aiming to promote career development and professional educational activities within the organization. In this regard, we’ll have a series of presentations, orientations and discussions. Both the technical and business ends will equally be involved, and all the activities will be given coverage on Zigron Blog as well.
In this context the first presentation I’d on Friday, May 02, 2008, was about blogging and career development. The . [More]

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Careful Development: Good Optimization

Posted on: April 25th, 2008   By: Qurratulain Akhtar
Under: SEO, Web 2.0

The innovations in Web 2.0 aim to enhance user experience, but from marketing perspective there are some issues. Since we develop the applications for users and one of the major medium for content to travel to user is web search, so of course it cannot be ignored. Talking specifically about AJAX, it’s helping to improve the user experience. But AJAX is also criticized for being SEO non friendly. It’s true that AJAX and SEO on . [More]

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ad:Tech SF - Day # 2

Posted on: April 17th, 2008   By: Haris Khan
Under: Internet Marketing, Web 2.0

The first round table discussion was on “State of Industry”. I didn’t get to learn anything new except US market is now waking up to the fact that SMS does hold alot of promise and it should be properly utilized. They need to travel to Asia more often!
The second discussion was “Teens Know it Better”. For this they had brought in few young teens and they were asked different questions.Following are few facts which were . [More]

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ad:Tech SF

Posted on: April 16th, 2008   By: Haris Khan
Under: Internet Marketing, Web 2.0, ad:Tech

Today was the much awaited ad:Tech San Francisco . First off was a keynote presentation by Kodak CMO, Jeff Hayzlett. I will say it was the best session of the day. It was interesting to see that how big firms like Kodak are embracing the niche area marketing strategy rather then to conquer the entire world strategy. Kodak canceled its Olympic sponsorship that they use to sponsor for so many years. This will . [More]

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